Japanese creative agency I&S BBDO has taken food design to the next level:
intricate laser cut patterns on the nori (the seaweed used in sushi)
transforming the simple sushi hand roll into a work of art
“We carved into Nori various Japanese classic patterns that signify happiness,
long-life, etc, creating an unprecedented type of Nori as a result of the combination of a traditional product with a modern laser cutter, thereby conveying both our wish for the future, as well as our respect for the past.”
gotta appreciate the creative efforts that makes life a little bit better,
bite by bite!
via Jeannie Jeannie